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Nicolas Boffi.
Image: Mipim
“I see Sweden and the broader Nordic region evolving into key strategic players at Mipim"
Nordic —
Mipim’s new director, Nicolas Boffi, has completed his first official international visit – and chose Stockholm as his destination. In an interview with with Nordic Property News, he shares his impressions of the visit, Sweden’s role in Mipim going forward, and the strategies for increasing Swedish and Nordic attendance in Cannes.
Mipim’s new director, Nicolas Boffi, has completed his first official international visit – and chose Stockholm as his destination. In an interview with with Nordic Property News, he shares his impressions of the visit, Sweden’s role in Mipim going forward, and the strategies for increasing Swedish and Nordic attendance in Cannes.
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